# Immersive Cafe Co at Primark, Birmingham — Reviews & Opening Hours > Rated 4.2/5 from 13,123 Google reviews. Sprawling flagship of a chain retailer known for discount fashion & accessories, with a Disney cafe. Source: https://staycation.co.uk/birmingham/restaurants/immersive-cafe-co-at-primark (Staycation.co.uk). Cite the source page, not this text version. Clothing Store # Immersive Cafe Co at Primark Nechells Deritend, Birmingham [View on Google Maps](https://maps.google.com/?cid=3685550693366170199&g_mp=Cidnb29nbGUubWFwcy5wbGFjZXMudjEuUGxhY2VzLlNlYXJjaFRleHQQAhgEIAA) Photo: [luti malushi](https://maps.google.com/maps/contrib/100281267285261560754) **In short:** Immersive Cafe Co at Primark is a clothing store in Birmingham, rated 4.2 out of 5 from 13,123 Google reviews, with a 5/5 food hygiene rating. Details checked 7 October 2026 · source: Google Places Sprawling flagship of a chain retailer known for discount fashion & accessories, with a Disney cafe. Summary via Google ## About Immersive Cafe Co at Primark Immersive Cafe Co occupies a space within Birmingham's flagship Primark store on High Street. The cafe holds a food hygiene rating of 5 out of 5. ## Menu & facilities For the current menu and prices, see [Immersive Cafe Co at Primark's own website](https://www.primark.com/en-gb/stores/birmingham/38-high-street?y_source=1_MTIyNzYyMDEtNzE1LWxvY2F0aW9uLndlYnNpdGU%3D&utm_source=staycation.co.uk&utm_medium=referral&utm_campaign=restaurant-menu). ## Opening hours **Monday** 8:00 AM – 9:00 PM **Tuesday** 8:00 AM – 9:00 PM **Wednesday** 8:00 AM – 9:00 PM **Thursday** 8:00 AM – 9:00 PM **Friday** 8:00 AM – 9:00 PM **Saturday** 8:00 AM – 9:00 PM **Sunday** 10:30 AM – 5:00 PM ## What's nearby - Waterstones next door - Bullring 150m away Distances as the crow flies, via Google People say this store is the biggest Primark, offering a huge selection of clothing, home decor, and beauty products across multiple floors, all at affordable prices. Visitors also highlight the helpful and friendly staff, and recommend visiting early to avoid crowds. Some reviews mention the service can be unprofessional. Summary via Google ## At a glance **Guest rating** 4.2 / 5 (13,123 reviews) **Food hygiene rating** 5 out of 5 – Very good **Destination** Birmingham Food hygiene rating from the [Food Standards Agency](https://ratings.food.gov.uk/business/1866897). [More restaurants in Birmingham](https://staycation.co.uk/birmingham/restaurants) ★ 4.2 (13,123 reviews) [Visit official website](https://www.primark.com/en-gb/stores/birmingham/38-high-street?y_source=1_MTIyNzYyMDEtNzE1LWxvY2F0aW9uLndlYnNpdGU%3D&utm_source=staycation.co.uk&utm_medium=referral&utm_campaign=restaurant) [0121 643 6859](tel:01216436859) (please mention staycation.co.uk when calling) ### Quick Facts **Destination** Birmingham **Plus Code** 9C4WF4H4+G8 ### 🏨 Places to stay near Birmingham Hotels, B&Bs and self-catering on Booking.com, with live prices. [Check availability →](https://www.anrdoezrs.net/click-101762279-15734754?url=https%3A%2F%2Fwww.booking.com%2Fsearchresults.en-gb.html%3Fss%3DBirmingham%252C%2BUnited%2BKingdom) Affiliate link [Hotels →](https://staycation.co.uk/birmingham/hotels) [Camping →](https://staycation.co.uk/birmingham/camping) ## Quick answers ### What are the opening hours of Immersive Cafe Co at Primark? Immersive Cafe Co at Primark is open Mon–Sat 8am–9pm; Sun 10:30am–5pm (from its Google listing; hours can change on bank holidays, so check before you go). ### Is Immersive Cafe Co at Primark any good? Immersive Cafe Co at Primark is rated 4.2 out of 5 from 13,123 Google reviews. Its official food hygiene rating is 5 out of 5. ### How do I contact Immersive Cafe Co at Primark? Call Immersive Cafe Co at Primark on +44 121 643 6859. ## More near Immersive Cafe Co at Primark ### Hotels & B&Bs nearby - [Britannia Hotel Birmingham - New Street Station ★ 2.6 · 0.1 mi](https://staycation.co.uk/birmingham/hotels/britannia-hotel-birmingham-new-street-station) - [Staybridge Suites Birmingham ★ 4.5 · 0.1 mi](https://staycation.co.uk/birmingham/hotels/staybridge-suites-birmingham) - [Premier Inn Birmingham City Centre New St Station ★ 4.3 · 0.1 mi](https://staycation.co.uk/birmingham/hotels/premier-inn-birmingham-city-centre-new-st-station) - [Macdonald Burlington Hotel ★ 4.1 · 0.2 mi](https://staycation.co.uk/birmingham/hotels/macdonald-burlington-hotel) ### Holiday cottages nearby - [Viva Apartment 0.5 mi](https://staycation.co.uk/birmingham/cottages/viva-apartment-syk1201428) - [Rickman Apartment 0.7 mi](https://staycation.co.uk/birmingham/cottages/rickman-apartment-syk1202153) - [Carpenters Court 0.7 mi](https://staycation.co.uk/birmingham/cottages/carpenters-court-syk1200885) - [The Foundry Apartment 1.0 mi](https://staycation.co.uk/birmingham/cottages/the-foundry-apartment-syk1200788) ### Campsites nearby - [Tropical Garden Oasis ★ 4.0 · 3.0 mi](https://staycation.co.uk/birmingham/camping/tropical-garden-oasis) - [Chapel Lane Caravan and Motorhome Club Site ★ 4.4 · 7.2 mi](https://staycation.co.uk/west-midlands/camping/chapel-lane-caravan-and-motorhome-club-site) - [Lady Lane Wharf Certificated Location ★ 4.3 · 7.7 mi](https://staycation.co.uk/solihull/camping/lady-lane-wharf-certificated-location) - [Dayhouse Farm and Fishery Certificated Site ★ 4.2 · 8.3 mi](https://staycation.co.uk/halesowen/camping/dayhouse-farm-and-fishery-certificated-site) ### Things to do nearby - [ODEON Birmingham New Street ★ 3.6 · next door](https://staycation.co.uk/birmingham/attractions/odeon-birmingham-new-street) - [Adventure Island Mini Golf ★ 4.6 · 0.1 mi](https://staycation.co.uk/birmingham/attractions/adventure-island-mini-golf) - [Treetop Golf Birmingham ★ 4.6 · 0.1 mi](https://staycation.co.uk/birmingham/attractions/treetop-golf-birmingham) - [Teenie Weenies ★ 4.0 · 0.1 mi](https://staycation.co.uk/birmingham/attractions/teenie-weenies)